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BANG
DIGITAL
The brand identity was adopted to the interior design of the student apartments and reflected the created brand positioning.
The Twentyfirst Student Portfolio was successfully sold to Nido Student Living in 2019.
TWENTYFIRST
BANG!DIGITAL developed the Twentyfirst brand form the scratch. We collected deep market insights, hosted several consumer driven brand positioning workshops and created Germany's leading student housing brand within 3 years.
Client
DREF Deutsche Real Estate Funds
Year
2014-18
Additional we created a digital brand and booking platform, established a crm system and trained the team to use it according to brand standards. We achieved a 97% occupancy rate for 3000 student apartments all over Germany.
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